Respect Your Universe (RYU)

Respect Your Universe (RYU)

Release Date: August 31st, 2015
Client: Apparel - RYU (Respect Your Universe)

In 2015, npm | pr was selected amongst all boutique public relations firms in the U.S. that specialize in sports, fitness and health for the launch of new athletic tech apparel brand RYU (Respect Your Universe) located in Vancouver to lead their public relations campaign which resulted in coverage with FORBES, Inc.com, Men’s Fitness, Men’s Health, Muscle & Fitness, Muscle & Fitness HERS, SELF, Oxygen, Good Morning America and numerous others further assisting with increasing their brand exposure amongst the consumer audience in the U.S. and generating new product sales.